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Overview: Silverpop Systems Inc. provides customer communications management software solutions that enable businesses to build relationships and increase revenue.
KnowledgeStorm's detailed company reports contain important information including: stock symbols, company size, addresses, and more. You may access this additional information about this company by viewing one of the detailed solution reports or research abstracts listed below
8 Seconds to Capture Attention: Silverpop’s Landing Page Report by Silverpop Systems Inc.
August 2008 - It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Email Creative That Works: An Evaluation of Opens and Click Rates Associated with Various Creative Elements by Silverpop Systems Inc.
August 2008 - To help marketers identify creative elements that can really improve results, Silverpop undertook a comprehensive study of both BtoB and BtoC email messages, evaluating a variety of creative elements and comparing open and click rates.
How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics by Silverpop Systems Inc.
August 2008 - Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information etc, and it also provides marketers a rich opportunity to develop strong customer relationships.
Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers by Silverpop Systems Inc.
August 2008 - Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject.
Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense by Silverpop Systems Inc.
August 2008 - This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
That Was Then This Is Now: The New Rules of Email Marketing by Silverpop Systems Inc.
August 2008 - To make an email program succeed and thrive, marketers need to constantly evolve their email programs to improve relevancy.
The Messaging Innovation Imperative: The Rise of Individualized RSS as Personalized Messaging Medium by Silverpop Systems Inc.
August 2008 - This whitepaper explains how Individualized Really Simple Syndication (IRSS) is subscriber-centric, allowing end users to easily express their preferences for distinct content categories and/or receive feeds that are tailored to them.
Unlocking the Secret World of White Listing: Insight for Enterprise Email Marketers by Silverpop Systems Inc.
August 2008 - This white paper will introduce you to the strange and sometimes confusing world of white listing. It explains how navigate through the process, imparts advice on how to increase your chances of getting on those coveted lists.
Web 2.0 Email Marketing: 5 Steps to Unrivaled Results by Silverpop Systems Inc.
August 2008 - This whitepaper explores the Internet phenomenon known as “Web 2.0” that is reshaping the Internet and helping marketers. Also discussed are five techniques for staying competitive and achieving high returns in a Web 2.0 world.
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